Tag Archives: lifestyle

A green tale of two cities in Canada – how a smart rebranding can turn dreams of a turnaround into reality (VIDEO)

Let’s simply call this a tale of two cities – Brantford, Ontario and Frederiction, New Brunswick. And we’re talking rebranding in both cases. As the Telephone City elected officials contemplate a marketing makeover, still to be decided on we might … Continue reading

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Why a community should consider the new green philosophy in any rebranding initiatives (Part 2)

It’s time to look in the mirror, Brantford. Look hard, look deeply. Then, step back and make an honest assessment of what that image really is. By GREG McMILLAN / TheGreenHub.ca Is it a small town with a big city … Continue reading

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Why a community should consider the new green philosophy in any rebranding initiatives (Part 1)

HASN’T BRANTFORD been down this road before? Vision, rebranding, strategic plan … call it what you will – the bottom line remains that, to the outside world, the image of Brantford remains clouded. Muddy and disjointed, at best. By GREG … Continue reading

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Why scientists say Canada is dropping the ozone ball … and other green news you may have missed in Canada this week (VIDEO)

THE ACTIONS out of Ottawa these days, in general, has sent shock waves through the environmental community in Canada. That’s certainly not an understatement, and there are many hard-line examples. By GREG McMILLAN / TheGreenHub.ca One that caught our eye … Continue reading

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Double thumbs up to solar-powered farmers … and other green news this week from The Green Hub in Southern Ontario

DOUBLE THUMBS up to a group of local farmers who have successfully harvested the sun’s energy to produce solar power, but are not prepared to rest on their laurels. Now, Farmers for Economic Opportunity in Norfolk, want to take their … Continue reading

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Going national in Canada / Repositioning: Why there’s a changing face [and branding] for TheGreenHub.ca (VIDEO)

TheGreenHub.ca is an online media resource for green news, business and lifestyle information. Founded in June 2010 by partners Adam Hislop and Greg McMillan, it was originally targeted (VIDEO) to those living in Brantford, Six Nations, and Brant, Haldimand, and … Continue reading

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Will politicians tackle the green energy hub idea in 2012?

Caption: In top photo, Brant MPP Dave Levac and former Ontario Energy Minister Brad Duguid at announcement of formation of Ontario’s green energy hub. Bottom, the accompanying photo-op on a Grand River cruise boat. (Graphic by TheGreenHub.ca ) By GREG … Continue reading

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It makes perfect sense to create an innovation centre for The Green Hub, and the $75,000 needed would be money well spent

By GREG McMILLAN TheGreenHub.ca GIVE CREDIT where credit is due: Michael St. Amant has shot out of the gate in a big way since narrowly losing the Brant riding seat to Dave Levac in the recent Ontario municipal election. In … Continue reading

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Wind turbine boss blames internet for misinformation … and what’s up next for green building trends (VIDEO)

By GREG McMILLAN TheGreenHub.ca THEY CAME, they complained, they left. That, in a nutshell, is what Norfolk council was told, following the appearance of the president of a company set to build four wind turbines east of Port Ryerse. German-born … Continue reading

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Should superbugs and potential health risks be taken seriously? And kudos to CAA for free recycling of batteries, tires and oil

Journalist Greg McMillan of TheGreenHub.ca scours the internet for up-to-the-minute green stories that are important to you. His compilation of news items from around The Green Hub plus quirky tidbits and trends makes sure you are in the loop …. … Continue reading

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